Green your Business

So, You Want to Green your Business?
Joel Makower, founder of GreenBiz.com has a list of 10 suggestions for companies that want to go green:
• Decide why you want to go green. Is it to capitalize on a trend, or to make a major commitment to the sustainability of your business? Customers can see through things, so it's better to make a commitment if you market yourself as green, instead of just saying you’re green
• Educate yourself and your team.
• Define your shade of green. How far can you go?
• Choose your suppliers and vendors wisely.
• Surround your business with good people.
• Embody your green strategy in your business.
• Green your business and the margins will follow. The biggest benefit to your bottom line is your brand equity.
• Use high standards to distinguish yourself from the competition.
• Approach green as a living entity, a way of life.
• Bring in green and let it spread.